WNC MEDIA
WHAT'S NEW IN • CHESTER COUNTY
WHATS NEW CHESCO
POWERED BY IT EDGE
Chester County Publication • Powered by IT Edge

What's New in
Chester County

The premier modern digital publication spotlighting local businesses, non-profits, culture, and community developments across Chester County (@whatsnewchesco). Built for high-impact social video distribution on Instagram & Facebook and guaranteed paid audience reach.

Chester County Publication Showcase
WCU Content Creation Team at IT Edge
Based in the middle of Chester County

Spotlighting Local Business & Community

What's New Chesco (@whatsnewchesco) is an independent media outlet powered by IT Edge, Inc. based in Chester County. Our mission is to give local companies, non-profits, and entrepreneurs high-quality digital video distribution across Chester County.

Supervised Student & Specialist Production

We partner directly with West Chester University students and interns studying Media and Marketing. All scripting, filming, editing, and posting are produced by WCU students under direct supervision or created directly by full-time IT Edge Social Media & Content Marketing Specialists.

Guaranteed Reach Advantage

Reaching New Chester County Audiences via Paid Campaigns

Every partner receives a $125 Quarterly Paid Ad Boost ($500/year total in targeted spend). You choose 1 video per quarter, and our team runs targeted ad campaigns across Instagram & Facebook to ensure your message reaches thousands of new potential customers—not just existing organic followers.

$500/yr
($125/Quarter Paid Ad Budget Included)
Social Media Distribution

Sample Short-Form Video Features

A preview of how monthly spotlights are filmed, edited, and published for Instagram Reels and Facebook Video feeds across Chester County.

Small Business Video Spotlight
Reel • 0:45 @whatsnewchesco
Small Business Spotlight

Grounds & Grain Coffee Shop

West Chester, PA • Monthly Partner Spotlight

Corporate Video Spotlight
Reel • 0:58 @whatsnewchesco
Corporate Partner

Chester County Tech Innovators

Exton, PA • Boosted $125 Campaign

Partner End Slide

Spotlight Brought To You By

IT EDGE, INC.

Chester County's Technology & Media Partner

@whatsnewchesco
Inaugural Year-1 Launch Offer

Partner Tier Pricing

All partner tiers receive the exact same publication benefits. Choose between a 12-month monthly payment plan (50% off launch rate) or pay in full upfront for an extra 10% savings.

Included in All Partnership Packages:
Quarterly Planning Meetings: 1-on-1 strategy sessions with a Social Media Content Specialist.
1 Video Per Month: 12 custom video spotlights per year (full scripting, filming, editing & posting).
$125 Quarterly Paid Ad Boost: You pick 1 video per quarter to boost with $125 targeted paid ads ($500/yr total spend).
Supervised Creator Team: Produced by WCU partner students supervised by full-time IT Edge Content Specialists.
Reporting on Quarterly Boosted Posts: Detailed performance analytics and reach tracking for every paid campaign.
Guaranteed Paid Reach: Reach new local Chester County audiences on IG & FB beyond organic followers.
Monthly Plan Pay Upfront (Save 10% Extra) 50% Off Launch Rates Active

Nonprofits

501(c)(3) Organizations & Community Groups
Billed Monthly: $150/mo ($1,800/yr)
$1,620
/ year upfront ($135/mo equivalent)
Includes Extra 10% Upfront Discount • Full Rate in 2027: $3,600/yr
Select Tier

Entrepreneurs

Solopreneurs, Consultants & Solo Agents
Billed Monthly: $250/mo ($3,000/yr)
$2,700
/ year upfront ($225/mo equivalent)
Includes Extra 10% Upfront Discount • Full Rate in 2027: $6,000/yr
Select Tier
Most Popular

Small Business

Main Street Shops, Services & Restaurants
Billed Monthly: $375/mo ($4,500/yr)
$4,050
/ year upfront ($337.50/mo equivalent)
Includes Extra 10% Upfront Discount • Full Rate in 2027: $9,000/yr
Select Tier

Corporate

Regional Enterprises & Multi-Location Firms
Billed Monthly: $500/mo ($6,000/yr)
$5,400
/ year upfront ($450/mo equivalent)
Includes Extra 10% Upfront Discount • Full Rate in 2027: $12,000/yr
Select Tier
Distribution Architecture

How Your Spotlights Reach Chester County

12 Videos Per Year (1 Per Month)

Shot on-location across West Chester, Exton, Phoenixville, Kennett Square, and Coatesville. All scripting, filming, editing, and publishing are handled by our student and specialist teams.

Monthly Video Spotlights

Quarterly $125 Paid Audience Campaigns

Every quarter, you choose 1 featured video spotlight to receive a $125 paid boost ($500 annual total). IT Edge content specialists configure geotargeted Facebook & Instagram ads to reach local residents across Chester County.

Paid Ad Boosting

Reporting on Quarterly Boosted Posts

Gain complete transparency into how your boosted ad campaigns perform. We deliver comprehensive quarterly metrics detailing total impressions, video views, engagement rates, and local demographic reach across Chester County.

Quarterly Campaign Reporting
Full-Service Agency

Need Dedicated Social Media Management or Web Design?

While What's New Chesco is our regional community publication, IT Edge offers full-service custom social media account management, web development, SEO, and cybersecurity for individual clients.

Partner Application

Reserve Your 2026 Partner Spot

Inquire today to secure the 50% inaugural launch rate for your organization. A member of our IT Edge publication team will reach out within 24 hours.

Publication Headquarters
IT Edge, Inc. • Chester County, PA
Social Handle: @whatsnewchesco